The beginning
It all began with the wish to create not just a shop, but a space that understands the dancer.
About us · MJ Dance
Supporting dance — from the first plié to the final bow
MJ Dance was born from a simple but powerful idea: a place that inspires dancers and offers them quality that supports their dreams.
The people behind MJ Dance
In the founders' words
MJ Dance is the place where quality meets inspiration — for every dancer, from the first steps to the big stage.
We created MJ Dance out of love for dance — to help everyone move with ease and dignity.
Our mission is simple: professionally selected products, a personal approach and care for every detail.
Our story
A small project with a big heart
A space that understands the dancer — how important the right pointe shoes, comfortable leotards and quality shoes are.
Our mission
We select the best brands in the world — products created by specialists who know the dancer's body and movement.
Leading brands
Every brand in our range is carefully chosen — quality and our customers' trust come first.
The boutique in Varna
Come and see us — we will help you choose the perfect shoes and dancewear with professional advice.
What we believe in
Every dancer deserves kit that…
supports the body
The right support and comfort in every rehearsal and on stage.
builds confidence
When you feel good in what you wear, you dance more freely.
lets the art happen
Naturally, without thinking about your shoes — only about the dance.
MJ Dance is not just an online store. It is a place where love for dance becomes care for every dancer.
Discover the collectionsCome and see us
We will be glad to welcome you at the boutique or to help you by phone.
BoutiqueVarna, Bulgaria18 Panagyurishte St.
